Privacy Policy

Last updated: 25/03/2026

1. Introduction

This Privacy Policy explains how Roofin Store (“we”, “us”, or “our”) collects, uses, and protects your personal data when you visit our website or purchase products from us.

We are committed to protecting your privacy and handling your personal data transparently and in accordance with UK data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Who We Are

Roofin Store is a trading name of Insullite Limited, which is the data controller responsible for your personal data.

Contact details:
Email: sales@buildinstores.co.uk
Address: Insullite Limited, Unit 3 York Avenue, Haslingden, Rossendale, Lancashire, United Kingdom, BB4 4HX

ICO Registration Number: ZC097281

3. The Data We Collect

We may collect and process the following categories of personal data:

a) Identity Data

• Name
• Title

b) Contact Data

• Billing address
• Delivery address
• Email address
• Telephone number

c) Financial Data

• Payment details (processed securely via third-party providers)

d) Transaction Data

• Details about payments and purchases

e) Technical Data

• IP address
• Browser type and version
• Device and operating system information

f) Usage Data

• Information about how you use our website

g) Marketing & Communications Data

• Your preferences in receiving marketing communications

4. How We Collect Your Data

We collect data in the following ways:

• Directly from you (e.g. when placing an order or contacting us)
• Automatically via cookies and tracking technologies
• From third parties such as payment providers and analytics providers

5. How We Use Your Personal Data

We only use your personal data where permitted by law.

6. Marketing Communications

We will only send you marketing communications if you have opted in to receive them.

You can unsubscribe at any time by:

• Clicking the unsubscribe link in any email, or
• Contacting us at sales@buildinstores.co.uk

7. Cookies

We use cookies to enhance your experience on our website.

We use:

• Strictly necessary cookies – required for the website to function
• Analytics cookies – to understand how users interact with our website
• Marketing cookies – where applicable

We will request your consent before placing non-essential cookies.

For more information, please see our Cookie Policy: https://roofin.co.uk/cookie-policy-uk/

8. Analytics

We use a combination of analytics tools to understand how visitors use our website and to improve performance, content, and user experience.

GhostlyX Analytics

We use GhostlyX, a privacy focused analytics platform that does not rely on cookies and does not collect personally identifiable information. It provides aggregated, anonymised insights such as page views, referral sources, general location (e.g. country or city level), and device type.

This means:

• No tracking cookies are placed on your device for GhostlyX analytics
• No personal data such as your name, email address, or exact location is collected
• Your activity is not tracked across other websites

We use GhostlyX to gain a clear, privacy respectful overview of how our website is used.

Google Analytics

We also use Google Analytics, a widely used analytics service provided by Google.

Google Analytics uses cookies and similar technologies to collect information about how visitors interact with our website. This may include:

• Pages visited and time spent on site
• How you arrived at the website (e.g. search engine, direct visit, referral)
• Device, browser, and approximate location data

The information collected by Google Analytics may be transferred to and stored on servers outside the UK, including the United States. Data is processed in accordance with Google’s privacy practices.

Managing your preferences

You can control or disable cookies through your browser settings. Where required, we will request your consent before placing non-essential cookies, including those used by Google Analytics.

9. Sharing Your Personal Data

We may share your personal data with:

• Payment providers (e.g. PayPal, Santander, Opayo/SagePay, Elavon, Stripe)
• Delivery and courier companies
• IT and website service providers
• Professional advisers such as accountants and insurers

We require all third parties to respect the security of your personal data and to treat it in accordance with the law.

10. International Transfers

Some of our external service providers may be based outside the United Kingdom.

Where we transfer your personal data internationally, we ensure it is protected by appropriate safeguards, such as:

• The UK International Data Transfer Agreement (IDTA), or
• The UK Addendum to Standard Contractual Clauses

11. Data Retention

We will retain your personal data only for as long as necessary:

• Order and transaction data: up to 6 years (for legal and accounting purposes)
• Customer enquiries: up to 2 years
• Marketing data: until you withdraw your consent

We may retain data longer where required by law.

12. Data Security

We implement appropriate technical and organisational measures to protect your personal data, including:

• Secure servers
• Encryption of sensitive data
• Access controls

However, no method of transmission over the internet is completely secure.

13. Your Legal Rights

Under UK data protection law, you have the right to:

• Access your personal data
• Correct inaccurate data
• Request erasure of your data
• Restrict processing
• Object to processing
• Data portability
• Withdraw consent at any time

To exercise any of your rights, please contact us at sales@buildinstores.co.uk

14. Complaints

We are registered with the Information Commissioner’s Office (ICO) under registration number ZC097281.

You have the right to lodge a complaint with the ICO:

Website: https://www.ico.org.uk
Telephone: 0303 123 1113

We would appreciate the opportunity to resolve your concerns before you contact the ICO.

15. Third-Party Links

Our website may include links to third-party websites.
We are not responsible for their privacy policies or practices.

16. Children’s Data

Our website is not intended for children under the age of 18.
We do not knowingly collect personal data from children.

17. Updates to This Policy

We may update this Privacy Policy from time to time.
The latest version will always be published on this page.

18. Contact Us

If you have any questions about this Privacy Policy or your personal data, please contact us:

Email: sales@buildinstores.co.uk
Address: Insullite Limited, Unit 3 York Avenue, Haslingden, Rossendale, Lancashire, United Kingdom, BB4 4HX